Wherever you go on the internet, you will find ‘a deal a day’ websites. The last few years have witnessed the rise of thousands of such websites. What could be the reason for such popularity? That it’s easy and fun. Online shoppers can find a number of cheap and economic deals each day.
‘A deal a day’ websites are basically those in which a product is offered for sale at a really huge discount only for a day. In essence, the discount offered is valid only for 24 hours. A lot of sites use this method to sell products because it has shown to work brilliantly with online shoppers. Online shopping in India requires good knowledge about localities and also quick and timely delivery. For that very reason, most of these sites also have operation based in local areas. Most of these websites offer subscriptions to update readers about deals and also put out deals in RSS feeds so more people can be made aware about it.
The popularity of daily deals sites is being constantly reinforced and increased. A tactic used by these sites is by affiliate marketing. Basically by this method, sites pay other websites for referring their own site to visitors.
The best thing about daily deals sites is that they give enticing offers that you won’t find on a regular basis. It’s easy to check for such deals on a day to day basis. You could even find sites that you can subscribe to and which will send email as well as SMS notifications to you. So getting to know about these deals is pretty uncomplicated too.
But what you will need to do is keep up with these sites because their stock is more often than not limited, since either the featured products are exclusive or the discount offered is too much. Also you will have to buy on an impulse. That could be good if you really need or want a product, but it could turn out to be risky because you might end up buying what you don’t really need.
The probable downside of online shopping in India is that you don’t have the choice of choosing between two deals or you may not exactly get the product you were looking for. You will just have to wait for a deal to strike on the product of your choice, which may be tedious and you might just miss out on it someday.
But on the whole, the attractiveness and fame of daily deals sites is well earned and it is pretty wise to indulge in it whenever you can.
Marketing professional with more than 10 years of experience in different products & services, widely networked by which successfully launched and introduced best online shopping in India, Consumer durables, Fashion Products, Electronics Health Products and Web / Internet related industries. My expertise has been in the Online world. I studied business administration and specialized in Marketing. Through out the different companies